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How Riata’s New Rewards Program Put $2.87 Million on AQHA Papers

Cowboy on brown horse with rope at National Rope Horse Rewards Event, South Point, December 9th
Team Roping JournalAug 3, 2026

Riata’s first year of tracking has pushed $2.87 million in team roping earnings onto AQHA papers. Through mid-July, the National Rope Horse Rewards Program has recorded $2,869,179 in team roping earnings against the papers of 269 registered horses. Those checks were won at WSTR, USTRC and Global-run jackpots that have been paying ropers for years. What is new is that the money now travels with the horse.

That is the whole premise of the program Riata launched in January with AQHA and Equine Network. For $300 a season, any aggregate check a horse-and-rider combination wins at a Global Handicaps roping counts toward a monthly cash drawing and lands in a database built to follow the horse for the rest of its career. Ropers have logged 1,045 qualifying checks so far, an average of just under $2,750 apiece.

Riata-nominated horses are carrying a heavy share of it. Eighty-eight of the 269 horses on the list are by a Riata stallion, and those horses account for $908,020, or 32% of everything recorded. Sixty stallions are represented, led by Hickory Holly Time, whose three head have combined for $72,985 across 35 checks.

Riata’s Lucas Gentry projects the program will record $6 million before the Dec. 9 Finale. Recorded earnings averaged $435,728 a month through June, with March the strongest at $637,516 on the strength of the USTRC and NTR finals.

“I’m projecting an increase to $30 million this year in rope horse earnings,” Gentry said. “We did $20 million last year. If we stay on track here, we will be at $26 million, and that does not consider any growth from Riata or AQHA or the futurities.”

What You NEED to Know About the National Rope Horse Rewards’ $500K Program

TOP 25 HORSES BY RECORDED EARNINGS


HORSE

RIDER

RIATA SIRE

CHECKS

RECORDED

1

Heza Little Dulce

Mike Woolven

16

$122,773

2

Kandy Jj

Brayden Morris

17

$78,835

3

Red Buck To Simple

Shawn Sullivan

13

$76,195

4

Pronto Blueberry Jam

Dennis Moore

13

$68,240

5

Tw Stylish Pepto

Rylan Rogers

Stylin With Pepto

21

$67,409

6

Sleepy Style

Chris Lawson

Lena Stylish Doc

5

$63,505

7

Dinero N Dynamite

Earl Higgins

37

$58,270

8

The Smart Dun

Jeffrey Holmes

24

$55,580

9

Athenas Scorpion

Andrew Duncan

9

$45,540

10

Jj Hesters Flash

Rainen Virden

4

$42,390

11

Reygin Wanda

Charles Tenney

Magneticat

10

$42,345

12

Jwroosterlittleboon

Leo Amado

Boonlight Wilson

1

$41,000

13

Cp One Stylish Oak

Conner Callihan

One Time Pepto

6

$38,720

14

Fifty Shadez Of Rey

Tray Paul

Stevie Rey Von

12

$38,135

15

Dual Oak E

Reagan Overstreet

Olena Oak

11

$37,385

16

Mega Jac Two

Darrell Tatum

5

$37,060

17

Sg Stargazing

Will Ratliff

5

$35,785

18

Just Wright Time

Jhett Vanderhamm

Hickory Holly Time

10

$35,600

19

Jm Katie Shines

Paul Murdock

10

$35,115

20

Graves Ghost Pepper

Jayme Marcrum

5

$34,150

21

Stingreys

Cesar Ornelas

7

$33,955

22

Leifs Mito Man

Kevin Poteete

3

$33,055

23

Deacon Boon

Gregory Singletary

Once In A Blu Boon

8

$31,625

24

Seven Cross Fitz

Shawn Edwards

9

$30,895

25

Metallic Jay

Paul Murdock

Metallic Gray

9

$27,490


Wins reflect qualifying aggregate checks recorded through July 15. Where a horse has been shown by more than one roper, the rider listed is the one with the most recorded wins.

TOP 10 RIATA STALLIONS BY PROGENY EARNINGS


STALLION

HEAD

CHECKS

PROGENY EARNINGS

1

Hickory Holly Time

3

35

$72,985

2

Lena Stylish Doc

2

9

$67,935

3

Magneticat

4

18

$67,915

4

Stylin With Pepto

1

21

$67,409

5

Boonlight Wilson

2

5

$44,146

6

One Time Pepto

1

6

$38,720

7

Stevie Rey Von

1

12

$38,135

8

Olena Oak

1

10

$36,830

9

Metallic Gray

3

10

$33,480

10

Once In A Blu Boon

2

9

$33,245


Head counts reflect only progeny entered in Rope Horse Rewards that have won a qualifying check, not a stallion’s full book.

BY THE NUMBERS

Earnings recorded, Jan. 1 through July 15

$2,869,179

Registered horses with at least one recorded win

269

Qualifying checks recorded

1,045

Horses by a Riata stallion

88

Earnings by Riata-sired horses

$908,020 (32%)

Riata stallions represented

60

Strongest month (March)

$637,516

HOW A HORSE GETS ON THIS LIST

A $300 fee covers one horse-and-rider combination for the 2026 season. Every aggregate check that combination wins at a Global Handicaps roping earns an entry in the monthly cash drawing and goes on the horse’s record. Up to 20 winners split as much as $25,000 a month, drawn live on EQN Sports around the 15th.

Payouts run in three tiers: $1,000 for any entered AQHA horse, $1,250 when the rider is the owner of record and $1,500 when the horse carries a current Riata nomination. Ropers who have not transferred papers have 30 days from notification to complete an AQHA transfer and move up to the owner tier.

Drawing winners earn a spot at Rope Horse Rewards Day, a new roping added to the Ariat WSTR Finale on Dec. 9. Three divisions, #13.5, #11.5 and #9.5, are capped at 100 teams at $2,500 a roper, with up to $200,000 paid in each. Winning teams are guaranteed $150,000, and a first-place roper mounted on a Riata horse adds $25,000. The six champions spin for a Laredo conversion truck at the Riata Showcase Horse Sale.

—TRJ—

This article was originally published on Team Roping Journal. View original article →

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